Florists are taking on the florism mogul with a new campaign: “We don’t need Trump’s floristas,” they say.
“We need Trump.”
The Tampa Bay Times reports that they are launching a campaign to educate people about the threat posed by the president, with the goal of stopping him from restricting access to natural and cultural resources.
They’ve enlisted the help of former president Barack Obama’s former White House intern Monica Crowley, who wrote a book on the subject and is now working with Tampa Bay Public Schools to educate students about the importance of respecting Florida’s natural resources.
“There’s a lot of ignorance and prejudice out there, and I’m trying to change that,” said Crowley, a Tampa Bay native.
“This is not about Donald Trump, it’s about protecting our natural resources and making sure we don’t end up with another Trump era.”
The campaign has also launched an Instagram campaign that is now being shared nearly 2,000 times.
“In this era of the internet, it was really important for us to create a visual language for people to understand,” said Michael Balsamo, president of Tampa Bay floristry.
“A florista’s job is to communicate the history, the importance, the history of Florida and the natural resources we have.”
Florist Sara Hirsch is also helping.
“I’ve been trying to teach students about these natural resources for decades, but I’ve never really gotten a chance to do that in a way that really makes sense to people,” she told the Tampa Bay News.
“With this campaign, we are giving people the opportunity to really understand the importance and the importance to Florida’s resources and why we care so much about them.”
The goal is to get more than 10,000 people signed up by the end of this week.
Tampa Bay’s floreist industry is thriving in a time of economic and political uncertainty.
In recent years, the number of floreists in the city has exploded.
The city has seen a dramatic increase in tourism and new business opportunities.
There is also a burgeoning demand for the specialty, organic, hand-painted flowers and roses that make up a large portion of the market.
It’s a niche market with high turnover rates, and many local floriculturists are struggling to keep up with the demand.
“They don’t want to do it anymore, because it’s not profitable,” said Tampa Bay City Supervisor Mike Sexton.
“People don’t trust them.
They don’t think they can do it.
And they don’t like it when you say you can’t.”
While floriculture is a lucrative business, it has also become a contentious one for some local politicians.
In 2014, the Tampa City Council passed an ordinance that prohibited the floreting of the city’s iconic Confederate Flag and other symbols of racism and segregation.
In response, floristic businesses have been forced to shut down or have their licenses revoked.
But it is a local fight that could help florister Sara Harkins’ businesses thrive.
“If we get our licenses back, we can have our florisms back in the community,” she said.
“That way we can give back to the community and make it a little bit more livable for the people of the area.”
Follow AP coverage of the florianist war on Trump here.